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参考文献

图书

Bernays，Edward.Propaganda.NewYork:H.Liveright，1928.

Conant，Jennet.TuxedoPark:AWallStreetTycoonandtheSecretPalaceofSciencethatChangedtheCourseofWorldWarII.NewYork:Simon&Schuster，2002.

Novak，David，andBoswell，John.TheEducationofanAccidentalCEO.NewYork:ThreeRiversPress，2007.

PricewaterhouseCoopers.GlobalEntertainmentandMediaOutlook:2004–2010.

NewYork:PricewaterhouseCoopers，2004.

Redstone，Sumner，andKnobler，Peter.APassiontoWin.NewYork:Simon&Schuster，2001.

Tye，Larry.TheFatherofSpin:EdwardLBernaysandtheBirthofPublicRelations.NewYork:HenryHoltandCompany，1998.

WilkofskyGruenAssociates.GlobalEntertainmentandMediaOutlook:2010–2014.NewYork:PricewaterhouseCoopers，2010.

文章

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“Blockbusternamesformer7-ElevenchiefasitsnewCEOandchairman.”AssociatedPress，July3，2007.

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“Netflixsharesfeeltailwindofgoodnews.”AssociatedPress，Dec.7，2011.

“NewDVDOnlineServiceEmphasizesRentals.”AudioWeek，April20，1998.

“OnlineRentersSwampNetflix.”DVDReport，June15，1998.

“OnlineDVDSalesGrow.”ConsumerElectronics.Sept.7，1998.

“TheRentalRevolution.”InsideMultimedia，Oct.26，1998.

“$700MillionforNextGenerationNets.”CBSMarketWatch，April14，1998.

“TechGroupBacksCharterSchoolsStep.”SanJoseMercuryNews，Feb.28，1998.

“2namedtoBoardofEducation.”SanDiegoUnionTribune，Feb.26，2000.

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